Award winning and BAFTA nominated soap Hollyoaks is now available to sponsor.
SUMMARY
Attracting a youthful audience, Hollyoaks is one of the most progressive and ground breaking shows on TV.Delivering a modern view of Britain that is current and forward-looking. It is not caught up in the class-system and its stories and characters consistently break new ground. Hollyoaks provides commercial partners with the perfect opportunity to connect with a young audience on a daily basis. Alongside the chance to create a truly unique partnership in a brand safe environment.
The Sponsorship is predicted to deliver impressive numbers:
- Over 350 hours of programming across C4 & E4
- Approx 72 Million impressions on Channel 4 Streaming
- Reaching over 9 million women on linear alone
- Over 3,000 idents played across Channel 4 & E4
- £7 Million media value from linear and VoD sponsorship
THE SCHEDULE & OPPORTUNITY
Hollyoaks is broadcast every weekday with a ‘first look’ episode at 6am on Channel 4 Streaming, 7pm on E4 and the following day at 6.30pm on Channel 4.
Sponsorship of episodes every Monday - Friday:
255 x 30 Channel 4 early peak @ 1830
255 x 30 E4 early peak @ 1900
Repeats where scheduled
255 x 30 Channel 4 Streaming ‘first look’ @ 0600
Plus weekend Omnibus episodes:
51 x 120 Channel 4 Saturday late night
51 x 120 E4 Sunday late night
Licensing & Activation:
Use of Hollyoaks Logo & Assets
Access to Hollyoaks storyline, editorial, digital and PR team
Bespoke Co Branded Social Content
Talent Usage
Product Placement:
2 x Active Integrations & 60 Seconds Passive
All scheduling is subject to change. Particularly around sporting events and special events
Channel 4 Streaming Sponsorship where rights and technology permit.