[adult swim] is the cult US, adult-oriented arm of shows from Cartoon Network. This premium, millennial-skewing comedy brand has it’s own very distinct personality and with awareness already strong in the UK, [adult swim] offers the opportunity to align with hard-to-reach loyal, young, male audiences, predicting a total reach of 7m adults in 2020!
The sponsorship includes brand new episodes of the cult show Rick & Morty on E4 & C4 as well as other staple titles in the [adult swim] arsenal, with Robot Chicken, The Eric Andre Show, Mr Pickles and Dream Corp LLC all running on E4 throughout the year.
On All4 there are dozens more titles, all of which go towards extending the ownership of this unique opportunity.
To truly own [adult swim] on 4, we’re also giving the sponsor the opportunity to activate their online presence through Homepage takeovers, MPUs and leaderboards.
Please get in contact with you usual 4Sales partnership rep or contact 4sales@channel4.co.uk
