Latest
Pull back the curtain and read what we’ve been up to recently here at Channel 4 Sales.
Narrow down your selection?
-
Upfronts 2018
The 2018 4 Sales Upfront took place last night (4th July) at London’s iconic Roundhouse. Over 1200 guests from across the UK advertising industry joined us for our first ever Summer version of the annual event – and it was our most sensational one yet. -
Amazon: our brand new sponsors of The Great British Bake Off 2018
Amazon will be our new broadcast sponsors of The Great British Bake Off for 2018. -
Coors Light to sponsor Comedy on 4 in first ever TV sponsorship
Channel 4 today announces Coors Light as the new official sponsor of programming strand Comedy on 4 from Friday 2nd February 2018, launching around comedy mash-up 8 Out of 10 Cats Does Countdown and award-winning The Last Leg. -
C4 to launch Lloyds Bank's £1m Diversity in Advertising campaign
Lloyds Bank’s winning ad campaign of the Channel 4 £1m Diversity in Advertising Award launches exclusively on Channel 4 on mental health awareness Time To Talk Day (1.2.18). -
Channel 4, ITV and Sky combine to launch The Big TV Festival
The event co-produced with Thinkbox will inspire advertising’s new generation of brand builders, and guests will be immersed in the evolving world of TV -
Unique C4 ad break allows viewers to experience sight loss conditions
Channel 4 has partnered with Royal National Institute of Blind People (RNIB), alongside five advertisers to enable viewers for the first time to ‘see’ an ad break through the eyes of two million people living with sight loss conditions in the UK today.