Latest
Pull back the curtain and read what we’ve been up to recently here at Channel 4 Sales.
Narrow down your selection?
-
BLOG: What intersectionality can teach advertisers about sustainability
Communicating about sustainability can be complicated. Read what lessons advertisers can take from the world of intersectionality, diversity and inclusion in this blog entry. -
3 Key Things We Learned at The Big TV Festival 2022
Another year of The Big TV Festival has come and gone. So, what did we learn about the future of TV advertising?
-
Hoseasons partners with Channel 4 for debut TV programme sponsorship
UK holiday giant Hoseasons made its first foray into TV branded entertainment on 16th May at 9pm with the launch of a new original 5-part series on More4. -
Saatchi & Saatchi partners with Channel 4 to put the spotlight on Modern British talent for 2022 New Creators’ Showcase
Saatchi & Saatchi partners with Channel 4 to use its legendary Cannes showcase to champion emerging talent from global creative centres, starting with the UK. -
Channel 4 and YouTube strike pioneering content and commercial partnership
Channel 4 today announced an extension of its strategic partnership with YouTube to make hundreds of hours of programmes available on YouTube in the UK/Eire and enable Channel 4 to sell its own advertising around these shows, marking the first deal of its kind across the UK and Europe. -
Channel 4 reveals Pride at 50 lineup
Channel 4 is marking 50 years of Pride in the UK with a special season of landmark programmes and specials. This bumper season of high profile content will reflect on the incredible achievements and challenges of advancing LGBTQ+ rights and visibility over the last half century, while also platforming the diversity of identity and sexuality in the 2020s.